November 14th Breakfast
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Please join us In Person at the Hyatt in Bellevue in the Larch Room on the 3rd Floor of the Cascade Tower!
- Coffee Chat starts at 7:00am for those early risers!
- Breakfast at 7:45am
- Presentation begins at 8:00am
- Sponsors Bring Your Swag and come early to set up!
The Five Golden Rules of Business Development
Are you looking to grow your business dramatically this year? Do you want to attract more
of the right kinds of clients or projects? Are you looking for ways to make your marketing efforts more consistent and effective? Whether you own your own business or are an employ-ed professional responsible for client acquisition, you know that business development is the most important activity that we can engage in to guarantee the success and growth of our business. Yet so often we get stuck and lost in the details. We lose focus and before long, our business development efforts are not generating the results we had hoped for. Join us in a lively conversation as Marilyn Richards, former branding agency executive, business growth consultant and principal of Richards Consulting Group, shares the tools and strategies to ensure that your new business efforts are more focused and effective.
You will gain insight into how to ramp up revenues, focus on niche markets and develop a systematic approach to building your business consistently.
What you will learn
- How to identify your value proposition and why prospective clients care
- Gain clarity on your niche markets and why it matters
- Learn how to craft a meaningful “what I do” statement
- Discover how identifying and activating your champions can build business quickly
Speaker: Marilyn Richards
Marilyn Richards is a professional speaker, consultant, facilitator and principal
of Richards Consulting Group, a firm that provides business development strategies and tools for entrepreneurs and professionals. As a former market-ing executive and brand communications agency co-founder, Marilyn draws from 29 years of experience in marketing and business development with consumer products companies such as Pepsi Cola, Transamerica Corporation and Isuzu Motors in Los Angeles, Chicago and Seattle. Marilyn has started
several successful businesses and knows first-hand what it takes to grow and run a profitable company. Described as inspirational by her clients, Marilyn provides the spark of motivation and the tools to keep clients on the right track toward growing their business. She is an engaging, relevant and inspiring speaker. Recent speaking and client engagements include such organizations as:
- Deloitte
- Washington Society of CPAs
- Foster Garvey
- Carney Bradley Spellman
- Washington Women in Tax
- Microsoft
- Oregon Women Lawyers
- Wells Fargo
- Seattle Bank
- Allinial Global (international network of accounting firms)
- Coldstream Wealth Management
Marilyn has a BA in business from Seattle University and currently serves
on their Alumni Board of Governors.
